Google Ads + Instagram for Business

Google Ads + Instagram for Business integrations

Send new Instagram for Business media posts as offline conversions in Google Ads

With every new media post on your Instagram for Business account, this workflow promptly shares the data with Google Ads, initiating the Send Offline Conversion function. This allows for real-time tracking and management of your ads conversion, saving time and enhancing the accuracy of your advertising strategies. Watch your marketing goals come within reach as this process streamlines your ad conversions in an easy-to-manage way.

When this happens...
New Media Posted in my AccountTriggers when a photo or video is posted to your selected account.
TriggerPolling
automatically do this!
Send Offline ConversionSends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.
ActionWrite

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More things you can do with Instagram for Business and Google Ads

Discover other triggers and actions you can use with Instagram for Business and Google Ads

New Media Posted in my Account
Triggers when a photo or video is posted to your selected account.
Trigger
Polling
Try It
- Media
  Required
- Caption
- Tagged User(s)
- Location
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Use Google Ads as...
  Required
- Managed Account
- Lead Form
  Required
- Conversions Information
Trigger
Polling
Try It
- Use Google Ads as...
  Required
- Managed Account
- Customer List
  Required
- Customer identifier
  Required
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
Action
Write

- Use Google Ads as...
  Required
- Managed Account
- Resource
  Required
- Dates to Include
  Required
- Limit
Action
Write
- Double_opt_message
- Use Google Ads as...
  Required
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier Source
  Required
- Conversion Action
  Required
- Timestamp
  Required
- Value
- Currency
Action
Write

- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Use Google As...
  Required
Action
Search
- Use Google Ads as...
  Required
- Name
  Required
- Description
- Message
Action
Search or write

New Tagged Media
Triggers when your selected account is tagged in a photo or video.
Trigger
Polling
Try It
- Video
  Required
- Caption
- Tagged User(s)
- Location
Action
Write
- Use Google Ads as...
  Required
Trigger
Polling
Try It
- Use Google Ads as...
  Required
- Managed Account
- Customer List
  Required
- Email address
  Required
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
Action
Write
- Use Google Ads as...
  Required
- Name
  Required
- Description
- Message
Action
Write
- Use Google Ads as...
  Required
- Managed Account
- Customer List
  Required
- Customer_identifier
  Required
- Message
Action
Write
- Use Google Ads as...
  Required
- Status
  Required
Action
Write
- Use Google As...
  Required
Action
Search
- Use Google Ads as...
  Required
- Name
  Required
Action
Search

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

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Related categories

Ads & Conversion

Google

Similar apps

Facebook Lead Ads

Ads & Conversion, Facebook

AdRoll

Ads & Conversion

About Instagram for Business

Instagram for Business allows you to gain insights on your followers. Instagram keeps rolling out tools to help business owners succeed on the photo-sharing social media platform.

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Related categories

Facebook

Social Media Accounts

Related Zap Templates

Generate Google Ads reports when new media is posted on Instagram for Business