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Apollo + Google Ads

Send new Apollo contacts to Google Ads as offline conversions

Boost your Google Ads performance by integrating it with your Apollo contacts. With this workflow, whenever there's a new contact in Apollo, it triggers an Offline Conversion in Google Ads. This enables you to accurately track conversions and refine your ad strategies for improved results. Streamline your process and enhance your conversion data with this efficient automation.

Boost your Google Ads performance by integrating it with your Apollo contacts. With this workflow, whenever there's a new contact in Apollo, it triggers an Offline Conversion in Google Ads. This enables you to accurately track conversions and refine your ad strategies for improved results. Streamline your process and enhance your conversion data with this efficient automation.

  1. When this happens...
    ApolloApollo
    New Contact

    Triggers when a new Contact is created.

    Note: This trigger may not always fire instantly after Contacts are created in Apollo. Contact information must be verified as up-to-date first, so there may be a delay of up to 30 minutes.

    TriggerInstant
  2. automatically do this!
    Google AdsGoogle Ads
    Send Offline Conversion

    Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.

    ActionWrite
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Supported triggers and actions

What does this mean?
  • Apollo triggers, actions, and search

    Account Updated

    Triggers when an existing Account is updated.

    Trigger
    Instant
    Try It
    • NameRequired

    • Domain

    • Phone Number

    • Raw Address

    Action
    Write
    • nameRequired

    • amountRequired

    • Owner ID

    • Opportunity Stage Id

    • Closed Date

    Action
    Write
  • Apollo triggers, actions, and search

    Contact Updated

    Triggers when an existing Contact is updated.

    Trigger
    Instant
    Try It
    • First NameRequired

    • Last NameRequired

    • Organization NameRequired

    • title

    • Email AddressRequired

    • Address

    • Website Url

    Action
    Write
    • NoteRequired

    • Contacts IDsRequired

    • PriorityRequired

    • TypeRequired

    • Due DateRequired

    • Assigned ToRequired

    Action
    Write
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apollo logo

About Apollo

Apollo is a unified engagement platform that is the foundation for your entire end-to-end sales strategy. Teams get access to a database of over 200 million contacts, as well as a host of different engagement and analytics tools.

Related categories

  • Sales & CRM
google-ads logo
google-ads logo

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Learn moreHelp

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