Then it hit me…
Zapier makes AI orchestration easy
Then it hit me…
Zapier makes AI orchestration easy
Then it hit me…
Zapier makes AI orchestration easy
Then it hit me…
Zapier makes AI orchestration easy
From campaign insights to ticket resolution, lead enrichment to sales coaching — Enterprise teams are putting AI to work with Zapier's AI orchestration platform.
From campaign insights to ticket resolution, lead enrichment to sales coaching — Enterprise teams are putting AI to work with Zapier's AI orchestration platform.
From AI beginner
to orchestration boss
From AI beginner
to orchestration boss
From AI beginner
to orchestration boss
From AI beginner
to orchestration boss
From disconnected data
to lush campaign insights
From disconnected data
to lush campaign insights
From disconnected data
to lush campaign insights
From disconnected data
to lush campaign insights
From disconnected AI workflows
to sales in beast mode
From disconnected AI workflows
to sales in beast mode
From disconnected AI workflows
to sales in beast mode
From disconnected AI workflows
to sales in beast mode
From manual ticket resolution
to IT revolution
From manual ticket resolution
to IT revolution
From manual ticket resolution
to IT revolution
From manual ticket resolution
to IT revolution
REVOPS
REVOPS
Lead enrichment & routing
Lead enrichment & routing
Lead enrichment & routing
THE CHALLENGE
Slow lead qualification stalls pipeline.
Slow lead qualification stalls pipeline.
Reps are waiting for enriched lead data or manually copying info between tools. Leads sit idle for hours — or get lost entirely.
Reps are waiting for enriched lead data or manually copying info between tools. Leads sit idle for hours — or get lost entirely.
Reps are waiting for enriched lead data or manually copying info between tools. Leads sit idle for hours — or get lost entirely.
THE SOLUTION
Zapier instantly enriches every inbound lead and routes it to the right rep.
Zapier instantly enriches every inbound lead and routes it to the right rep.
Zaps and Tables can transform a single email address into a fully enriched prospect profile—then assign it via your own logic.
Zaps and Tables can transform a single email address into a fully enriched prospect profile—then assign it via your own logic.
Zaps and Tables can transform a single email address into a fully enriched prospect profile—then assign it via your own logic.
Respond to every qualified lead within minutes
Respond to every qualified lead within minutes
Respond to every qualified lead within minutes
Boost lead-to-opportunity conversion rates
Boost lead-to-opportunity conversion rates
Boost lead-to-opportunity conversion rates
Eliminate lead routing bottlenecks in large orgs
Eliminate lead routing bottlenecks in large orgs
Eliminate lead routing bottlenecks in large orgs
Scale your pipeline (not your headaches)
Scale your pipeline (not your headaches)
Scale your pipeline (not your headaches)
Talk to an expert
Talk to an expert
Talk to an expert
Marketing
Marketing
Campaign performance
Campaign performance
Campaign performance
THE CHALLENGE
Scattered, slow campaign reporting.
Scattered, slow campaign reporting.
Teams spend hours stitching together data across ad platforms and channels—but still don’t know what’s working or how to improve.
Teams spend hours stitching together data across ad platforms and channels—but still don’t know what’s working or how to improve.
Teams spend hours stitching together data across ad platforms and channels—but still don’t know what’s working or how to improve.
THE SOLUTION
Zapier automates cross-channel campaign tracking with AI-powered insights.
Zapier automates cross-channel campaign tracking with AI-powered insights.
Tables, Zaps, and AI Agents can unify marketing performance data across your stack into one dashboard—then deliver weekly recommendations, powered by AI Agents.
Tables, Zaps, and AI Agents can unify marketing performance data across your stack into one dashboard—then deliver weekly recommendations, powered by AI Agents.
Tables, Zaps, and AI Agents can unify marketing performance data across your stack into one dashboard—then deliver weekly recommendations, powered by AI Agents.
Cut reporting time
Cut reporting time
Cut reporting time
Drive higher ROAS with campaign optimization
Drive higher ROAS with campaign optimization
Drive higher ROAS with campaign optimization
Scale campaign output without hiring
Scale campaign output without hiring
Scale campaign output without hiring
AI that drives ROI—instead of driving you nuts
AI that drives ROI—instead of driving you nuts
AI that drives ROI—instead of driving you nuts
AI that drives ROI—instead of driving you nuts
Talk to an expert
Talk to an expert
Talk to an expert
REVOPS
Lead enrichment & routing
THE CHALLENGE
Slow lead qualification stalls pipeline.
Reps are waiting for enriched lead data or manually copying info between tools. Leads sit idle for hours — or get lost entirely
THE SOLUTION
Zapier instantly enriches every inbound lead and routes it to the right rep.
Zaps and Tables can transform a single email address into a fully enriched prospect profile—then assign it via your own logic.
OUTCOME
Respond to every qualified lead within minutes
OUTCOME
Boost lead-to-opportunity conversion rates
OUTCOME
Eliminate lead routing bottlenecks across large sales orgs
Scale your pipeline (not your headaches)
Contact Sales
IT
Helpdesk automation
THE CHALLENGE
Ticket queues grow faster than IT can respond.
Support teams are buried in routine requests — resetting passwords, provisioning access, closing out basic tickets — leaving no time for strategic work.
THE SOLUTION
Zapier orchestrates ticket triage and resolution using AI + automation
Pair Zaps, Chatbots, and Tables to auto-categorize, assign, and resolve Tier 1 support tickets. Trigger Slack messages, create Jira issues, and respond to users without manual lift.
Resolve incoming tickets without human intervention
Keep internal SLAs on track without adding headcount
Free up IT for high-impact security and infrastructure projects
Clear your queue even faster
Contact Sales
SALES
Call summaries & coaching
THE CHALLENGE
Sales managers don’t have time to coach every call.
Reps forget to log learnings. Leaders can’t catch patterns. As a result, pipeline conversion suffers and ramp time drags out.
THE SOLUTION
Zapier summarizes calls and surfaces AI-powered coaching insights.
Use AI-powered Zaps and Tables to pull call recordings or transcripts (from Gong, Zoom, and more), analyze them, and create structured coaching reports—delivered to reps and managers automatically.
Ramp reps up faster
Give every rep feedback—without listening to ever call
Improve win rates across large, distributed teams
Less time pre-call planning, more time post-call closing
Contact Sales
SALES
SALES
Call summaries & coaching
Call summaries & coaching
Call summaries & coaching
THE CHALLENGE
Sales managers don’t have time to coach every call.
Sales managers don’t have time to coach every call.
Reps forget to log learnings. Leaders can’t catch patterns. As a result, pipeline conversion suffers and ramp time drags out.
Reps forget to log learnings. Leaders can’t catch patterns. As a result, pipeline conversion suffers and ramp time drags out.
Reps forget to log learnings. Leaders can’t catch patterns. As a result, pipeline conversion suffers and ramp time drags out.
THE SOLUTION
Zapier summarizes calls and surfaces AI-powered coaching insights.
Zapier summarizes calls and surfaces AI-powered coaching insights.
Use AI-powered Zaps and Tables to pull call recordings or transcripts (from Gong, Zoom, and more), analyze them, and create structured coaching reports—delivered to reps and managers automatically.
Use AI-powered Zaps and Tables to pull call recordings or transcripts (from Gong, Zoom, and more), analyze them, and create structured coaching reports—delivered to reps and managers automatically.
Use AI-powered Zaps and Tables to pull call recordings or transcripts (from Gong, Zoom, and more), analyze them, and create structured coaching reports—delivered to reps and managers automatically.
Ramp reps up faster
Ramp reps up faster
Ramp reps up faster
Give every rep feedback—without listening to ever call
Give every rep feedback—without listening to ever call
Give every rep feedback—without listening to ever call
Improve win rates across large, distributed teams
Improve win rates across large, distributed teams
Improve win rates across large, distributed teams
Less time pre-call planning, more time post-call closing
Less time pre-call planning, more time post-call closing
Less time pre-call planning, more time post-call closing
Talk to an expert
Talk to an expert
Talk to an expert
IT
IT
Helpdesk automation
Helpdesk automation
Helpdesk automation
THE CHALLENGE
Ticket queues grow faster than IT can respond.
Ticket queues grow faster than IT can respond.
Support teams are buried in routine requests — resetting passwords, provisioning access, closing out basic tickets — leaving no time for strategic work.
Support teams are buried in routine requests — resetting passwords, provisioning access, closing out basic tickets — leaving no time for strategic work.
Support teams are buried in routine requests — resetting passwords, provisioning access, closing out basic tickets — leaving no time for strategic work.
THE SOLUTION
Zapier orchestrates ticket triage and resolution using AI + automation
Zapier orchestrates ticket triage and resolution using AI + automation
Pair Zaps, Chatbots, and Tables to auto-categorize, assign, and resolve Tier 1 support tickets. Trigger Slack messages, create Jira issues, and respond to users without manual lift.
Pair Zaps, Chatbots, and Tables to auto-categorize, assign, and resolve Tier 1 support tickets. Trigger Slack messages, create Jira issues, and respond to users without manual lift.
Pair Zaps, Chatbots, and Tables to auto-categorize, assign, and resolve Tier 1 support tickets. Trigger Slack messages, create Jira issues, and respond to users without manual lift.
Resolve incoming tickets without human intervention
Resolve incoming tickets without human intervention
Resolve incoming tickets without human intervention
Keep internal SLAs on track without adding headcount
Keep internal SLAs on track without adding headcount
Keep internal SLAs on track without adding headcount
Free up IT for high-impact security and infrastructure projects
Free up IT for high-impact security and infrastructure projects
Free up IT for high-impact security and infrastructure projects
Clear your queue even faster
Clear your queue even faster
Clear your queue even faster
Talk to an expert
Talk to an expert
Talk to an expert
Not seeing the template you need?
Not seeing the template you need?
Not seeing the template you need?
Zapier Orchestration Stack
Zapier Orchestration Stack
Zapier Orchestration Stack
Zapier Orchestration Stack
Put AI to work with Zapier
Nearly 8,000+ integrations
The largest integration ecosystem available — no custom API work required.
Orchestrate across SaaS, AI tools, databases, legacy systems, and even spreadsheets—instantly.
Enterprise-ready
Built-in SSO, SCIM provisioning, RBAC, audit logs, and admin controls.
Meet security, governance, and compliance standards from day one. Trusted by thousands of enterprise teams.
AI Workflows
End-to-end automations that combine apps, AI models, business logic, and human input.
Automate actual work across functions—from lead routing to campaign analysis—without hiring engineers or buying point tools.
AI Workflows
End-to-end automations that combine apps, AI models, business logic, and human input.
Automate actual work across functions—from lead routing to campaign analysis—without hiring engineers or buying point tools.
AI Agents
Task-specific AI workers that retrieve, analyze, and act on your business data.
Agents don’t just generate content—they follow instructions, take action across apps, and report results. Build once, scale across teams.
MCP
Connect your AI to any app with Zapier MCP.
The fastest way to let your AI assistant interact with thousands of apps. No complex API integrations required.
AI Chatbots
On-brand, embedded bots that answer questions, qualify leads, or resolve tickets.
Power CX or internal ops with bots that speak your language and connect to your backend systems via Zapier.
Tables
A Zapier-native, database-like surface for storing and referencing structured business data.
Use it as the brains of your workflows—to enrich leads, track tickets, or store AI outputs. Fully searchable and API accessible.
Interfaces
Custom front ends (dashboards, forms, and portals) that your teammates or customers can use to trigger workflows.
Bring AI-powered automation to non-technical users. Add guardrails, branded UX, and role-based access.
Canvas
Visual planning and mapping surface for complex multi-step workflows.
Collaborate with business stakeholders and show automation logic clearly—perfect for onboarding, RevOps, or IT design reviews.
The fastest growing AI automation platform
AI tasks on Zapier (and counting)
Over 1 million companies using AI on Zapier
The fastest growing AI automation platform
AI tasks on Zapier (and counting)
Over 1 million companies using AI on Zapier
The fastest growing AI automation platform
AI tasks on Zapier (and counting)
Over 1 million companies using AI on Zapier
AI automation platform
AI tasks on Zapier (and counting)
Over 1 million companies using AI on Zapier
Customer Stories
Customer Stories
Customer Stories
Customer Stories
Real enterprise results.
No empty promises.
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
—
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
—
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
—
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
—
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
$1M
lead records managed
20+
lead records managed
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
$1M
lead records managed
20+
lead records managed
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
$1M
lead records managed
20+
lead records managed
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
$1M
lead records managed
20+
lead records managed
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
30,000+
lead records managed
20+
hours saved weekly
Zapier lets us spin up and test automations in hours, not full engineering sprints.
Korey Marciniak, Senior Manager of Customer Support Strategy and Operations
13%
of support escalations fully automated with Zapier
10 min
saved per escalation
Zapier makes our team of three feel like a team of ten.
Marcus Saito, Head of IT and AI Automation
2200+
days of work automated every month
28%
number of IT tickets solved automatically
My favorite thing about Zapier is proving that what seems impossible is possible.
Jacob Sirrs, Marketing Operations Specialist at Vendasta
$1M
in recovered pipeline using automation
282
days per year of manual work removed
With Agents, I’m getting insights I didn’t even know to look for.
30,000+
lead records managed
20+
hours saved weekly