Zapier White Label: Your product, Zapier's infrastructure
Embed Zapier's 9,000+ app integrations in your product for your users. No competitor funnel or third-party branding—just your UI and your brand.
BUILT FOR THE AGENTIC ERA
Build workflows, native automations, and agents on one platform
Whether your users build workflows, expect native automation, or want to talk to an agent, let them ship it with Zapier's integration layer instead of building connectors yourself.

Give your agent access to every app
Your agent calls the tools; Zapier handles the auth and APIs across 9,000+ apps. Users connect their accounts inside your product without ever logging in to Zapier.

Extend your workflow builder
Already have a workflow builder? Add 40,000+ triggers and actions across 9,000+ apps without researching a single API schema.

Ship native automation as a feature
Zapier creates and runs the automation behind the scenes. Embedding with Zapier White Label means it just works for your users.
Building integrations is a roadmap tax
Every app your customers ask for is weeks of engineering, ongoing maintenance, and a connector that breaks the moment a partner changes their API. It pulls your team off the product they’re supposed to be building — and it only gets worse at scale.
仕組み

アクセスリクエスト
Get credentials and a sandbox so your team can start integrating quickly.

Users connect their apps (in your UI)
Embed Zapier-powered connections so users authorize accounts without leaving your product. Zapier manages OAuth, tokens, and renewals.

Run automations in the background
Trigger actions and workflows via API and return results directly to your product—no Zapier account, UI, or billing for end users.
強力な機能。メンテナンス不要。
Every connector to every app, maintained by the team that’s been connecting apps for 15 years. You build your product. We handle everything else.
✓ OAuth client management
✓ Rate limit handling
✓ App connection UI
✓ Security reviews and renewals
✓ Error recovery and retries
✓ Token refresh logic
✓ API versioning and updates
✓ SOC 2 infrastructure
✓ Procurement and compliance

Embed Zapier's full platform under your brand
Give your users the integrations they want without sacrificing governance. Every connection runs on SOC 2 certified infrastructure with OAuth, fine-grained access controls, and a single source of truth for what's connected and what it can do. With Zapier White Label, the same security review that protects Zapier protects your users.
チームが従来の組み込み型iPaaSではなくZapierを選ぶ理由
| Zapier White Label | 従来の組み込み型iPaaS | |
|---|---|---|
アプリ | 9,000+ | 130-1,200 |
エージェント向けに構築 | アプリカタログ全体でのネイティブなツール呼び出し | ボルトオン、限定カタログ |
貴社のブランディング | 完全にブランド化された製品体験。Zapierが表示されるのは、標準的なサードパーティのOAuth画面のみです。 | ケースによって異なりますが、多くの場合、連携ステップが可視化されています |
Maintenance | Zapierがすべてのコネクタを実行 | お客様が保守、または共同で保守を実行 |
料金体系 | Usage-based pricing | 主にシート単位または段階制料金 |
Who should try early access?
You want to give your customers access to their favorite tools without building connections yourself, and you want a working prototype in hours, not months.

Real users asking for agent connections

A technical team ready to build

Paying customers, not just internal use
自社ブランドはそのままに、Zapierを組み込みましょう。
早期アクセスをリクエストして、今週中にプロトタイプを動かしてみましょう。