Google Analytics 4 + LinkedIn Ads

Create conversion events in Google Analytics 4 from new lead gen form responses in LinkedIn Ads

Increase the effectiveness of your LinkedIn Ads by tracking conversions through Google Analytics 4. With this workflow, every time you receive a new response to your sponsored lead generation form on LinkedIn Ads, a conversion event for a property is created in Google Analytics 4. This allows you to monitor the performance of your sponsored content on LinkedIn and make data-driven marketing decisions.

Increase the effectiveness of your LinkedIn Ads by tracking conversions through Google Analytics 4. With this workflow, every time you receive a new response to your sponsored lead generation form on LinkedIn Ads, a conversion event for a property is created in Google Analytics 4. This allows you to monitor the performance of your sponsored content on LinkedIn and make data-driven marketing decisions.

  1. When this happens...
    LinkedIn AdsLinkedIn Ads
    New Lead Gen Form Response (Sponsored content)

    Triggers when you receive a new form response for an ad.

    TriggerInstant
  2. automatically do this!
    Google Analytics 4Google Analytics 4
    Create Conversion Event for a Property

    Creates a new Conversion Event for a Property.

    ActionWrite
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Supported triggers and actions

    • adAccountRequired

    • Lead Form

    • Retrieve Creative Details

    • Retrieve Campaign Details

    • Conversions Information

    Trigger
    Instant
    Try It
    • AccountRequired

    • AudienceRequired

    • Email Address

    • First Name

    • Last Name

    • Title

    • Company

    • Country

    • Google Advertising ID

    Action
    Write
    • AccountRequired

    • AudienceRequired

    • Email AddressRequired

    Action
    Write
    • Stop on errorRequired

    • HTTP MethodRequired

    • URLRequired

    • Query string parameters

    • Additional request headers

    • Body

    Action
    Write
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About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.

Related categories

  • Analytics
  • Google
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linkedin-ads logo

About LinkedIn Ads

LinkedIn Ads allows marketers to collect even more quality leads from their ads and events on LinkedIn with seamless pre-filled forms.
Learn more

Related categories

  • Ads & Conversion
  • Microsoft