If you are running an A/B test with multiple forms on this page, only map fields that are common to both forms to required fields in your action step

We will use a fake lead on the next step. You can't pull in actual leads because of Instapage security policies. All fields from your chosen page will be available with placeholder values and can be mapped in the Action step. [Check instructions for more details](https://help.instapage.com/hc/en-us/articles/360001720908-Integrating-with-Zapier).

Instapage is the leader in post-click optimization and maximizes conversions for advertisers and marketers by enabling them to create, optimize, and personalize landing pages at scale.

Instapage

Unbounce is a landing page platform that helps you convert more visitors into leads, sales, and customers. Unbounce Conversion Intelligence™ is AI powered-functionality that works with your marketing intuition to ensure the best campaign performance every time.

Unbounce

Kit is an email marketing platform for professional bloggers. Easily create email sequences, tag subscribers, grow your list, and automate your email marketing.

Wishpond is a lead generation and marketing automation platform that helps customers to manage and nurture their leads.

Wishpond

Leadpages lets you build beautiful, high-converting landing pages, sign-up forms, and other conversion assets.

Leadpages

Instantly build dynamic interfaces that connect to Zaps and a data source (like Tables). Interfaces gives you a drag-and-drop way to build visual workflows for any business process, without writing code.

Zapier Interfaces

Leave empty to trigger on all lead types.

Find a lead created on or after this date. If your date is in the form DD/MM/YYYY, Zapier may interpret this as MM/DD/YYYY

Find a lead created on or before this date. If your date is in the form DD/MM/YYYY, Zapier may interpret this as MM/DD/YYYY

When testing actions, leads will be created in FLG 
          or you may see errors. Click **SKIP TEST** to avoid this.

The lead group to create leads in. 
          Select from the list to display fields relevant to this action.

When testing actions, leads will be updated in FLG 
          or you may see errors. Click **SKIP TEST** to avoid this.

The lead group to update leads in. 
          Select from the list to display fields relevant to this action.

A complete CRM platform focused on automated workflow to manage leads & control processes - nothing missed, no opportunity left behind.

Easily streamline your lead management process with this Instapage-FLG workflow. When a form is submitted in Instapage, this automation creates a lead in FLG, saving you time and ensuring a seamless connection between your marketing efforts and lead tracking. Focus on converting leads, and leave the manual work to this efficient workflow.

FLG + Instapage

Create new FLG leads from Instapage form submissions

Supported triggers and actions

Form Submission

Lead Status Changed

Create Lead

Find Lead

Lead Created

Lead Updated

Update Lead

About FLG

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Zapier Interfaces

About Instapage

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Unbounce

Kit

Wishpond