Facebook Conversions + Pardot

Send funnel events in Facebook Conversions when new prospects are added to a list in Pardot

Boost your marketing strategies with this efficient workflow. The moment a new prospect is enrolled on a list in your Pardot system, this process will immediately push them into the Facebook Conversions funnel event. This helps keep track of prospect conversions on Facebook, minimizing your workload and maximizing efficiency in managing your marketing tasks.

Boost your marketing strategies with this efficient workflow. The moment a new prospect is enrolled on a list in your Pardot system, this process will immediately push them into the Facebook Conversions funnel event. This helps keep track of prospect conversions on Facebook, minimizing your workload and maximizing efficiency in managing your marketing tasks.

  1. When this happens...
    PardotPardot
    Prospect Added to List

    Triggers when a Prospect is added to a list.

    TriggerPolling
  2. automatically do this!
    Facebook ConversionsFacebook Conversions
    Send Funnel Event

    Publish lead updates from your funnel.

    ActionWrite
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Supported triggers and actions

  • Pardot triggers, actions, and search

    New or Updated Prospect

    Triggers when a Prospect is created or updated in Pardot.

    Trigger
    Polling
    Try It
    • Email AddressRequired

    • First Name

    • Last Name

    • Last Activity At

    • Salutation

    • Campaign

    • Address One

    • Address Two

    • City

    • Zip

    • State

    • Territory

    • Country

    • Website

    • Phone

    • Fax

    • Job Title

    • Department

    • Company

    • Number of Employees

    • Years in Business

    • Industry

    • Notes

    • Comments

    • Source

    • Score

    • Password

    • Account

    • Annual Revenue

    • Is Do Not Email

    • Is Reviewed

    • Is Starred

    • Is Do Not Call

    Action
    Write
    • NameRequired

    • CampaignRequired

    • ListsRequired

    • From NameRequired

    • From EmailRequired

    • Subject LineRequired

    • Email Body (Text)Required

    • Email Body (HTML)

    • Tags

    • Custom Reply-To Address

    • Suppression Lists

    • Scheduled Time

    Action
    Write
facebook-conversions logo
facebook-conversions logo

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

Related categories

  • Ads & Conversion
  • Facebook
pardot logo
pardot logo

About Pardot

Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.
Learn more

Related categories

  • Marketing Automation

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