In order to trigger when emails are opened, this must be paired with a separate Zap using the **Send Outbound Email** action, with the **Enable Read Receipts?** field set to `True`.

To test with a live email, send an email to yourself using your **Send Outbound Email** action (with read receipts enabled) and open it, then test this trigger immediately for samples. If you don't need to test with live data, click Skip Test to use static test data.

**Trial or Free Zapier plan:**

 - Emails sent during [testing](https://help.zapier.com/hc/en-us/articles/18811411817741-Test-Zap-steps "https://help.zapier.com/hc/en-us/articles/18811411817741-Test-Zap-steps") are sent to the [Zapier account email address](https://help.zapier.com/hc/en-us/articles/8496274581517-Change-your-Zapier-account-email-address "https://help.zapier.com/hc/en-us/articles/8496274581517-Change-your-Zapier-account-email-address"). Once published, emails go to the intended recipients (To, CC, BCC).
 - You can send a maximum of 5 emails per account per day.

**Paid Zapier plan:**

 - You can send a maximum of 10 emails per account per hour.

Can be a comma separated list of emails. Limited to 5.

You can place HTML in here and we will send it as is. If this is plain text, we will try to convert it to some very basic HTML for greater client compatibility.

A file object to be attached to the email. Plain text content will converted into a txt file and attached. Please note, if the file is over ~10mb or so, you should explore using other email sending techniques (like Gmail or SMTP).

This will be your "display name" when sending. *Want to send from your own email address? Try Mailgun, IMAP, Mandrill or Gmail apps instead.*

Specify a reply address other than your own.

Set this to "yes" if your emails are received without line breaks or spacing.

Want to be notified when this email is opened? Set this to to `True` and set up a Zap using the `New Read Receipt` trigger.

Send and receive email via a custom Zapier email address at "zapiermail.com". This is great for triggering off of emails and sending custom emails. (Max of 10 email sends per hour.)

Have direct access to your own email servers? Check out our IMAP and SMTP services!

Email by Zapier

If this dropdown is empty, [create a Conversion that has a "Data Source" of "Conversions API"](https://cdn.zappy.app/9022540f5d7341601103958ccff3f5ac.png) in your LinkedIn account. Then refresh this dropdown and select the Conversion you just created.

Advertisers need to [enable enhanced conversion tracking from Campaign Manager](https://www.linkedin.com/help/lms/answer/a423304/enable-first-party-cookies-on-a-linkedin-insight-tag) in order to activate first party cookies that appends a click ID parameter `li_fat_id` to the click URLs.

If you use this field, you must also fill in the "Last Name" field.

If you use this field, you must also fill in the "First Name" field.

If you use this field, you must also fill in the "First Name" and "Last Name" fields.

Must be a [two-letter country code](https://en.wikipedia.org/wiki/ISO_3166-1_alpha-2), like `US`. If you use this field, you must also fill in the "First Name" and "Last Name" fields.

This is generated when users submit Linkedin Lead-gen forms, and can be downloaded via [Campaign Manager UI](https://www.linkedin.com/help/lms/answer/a425750) or [Lead Sync API](https://learn.microsoft.com/en-us/linkedin/marketing/lead-sync/leadsync?view=li-lms-2024-08&tabs=http).

If you use this field, you must also fill in the "Currency" field.

Must be in [ISO format](https://en.wikipedia.org/wiki/ISO_4217) (e.g. `USD`).

If this field is left empty, we will default to the time the Zap ran.

A unique ID that can be defined by the advertiser.

LinkedIn Conversions lets you send information about important customer events to LinkedIn's Conversion API directly from your website, CRM or other databases.

LinkedIn Conversions

Stay notified on the status of your sent emails and improve your business strategy with this workflow. When you receive a read receipt for an email you've sent through Email by Zapier, a conversion event is sent to LinkedIn Conversion, providing you with valuable engagement information. This automation helps you track email effectiveness while enhancing your LinkedIn advertising efforts.

Email by Zapier + LinkedIn Conversions

Track new Email by Zapier read receipts by sending conversion events in LinkedIn Conversion

Supported triggers and actions

New Inbound Email

Send Outbound Email

New Read Receipt

Send Conversion Event

About Email by Zapier

Related categories

About LinkedIn Conversions

Related categories