Update lead source mapping when lead record changes

Your lead records have inconsistent source tags that break campaign attribution and CRM routing. It standardizes source fields so marketing ops can report and hand off leads accurately the same day.

Overview

Inconsistent source tags fragment your attribution and slow CRM imports, costing reps context. This workflow standardizes origin fields at update so marketing ops and demand teams receive clean, CRM-ready leads for same-day handoff and accurate reporting.