Update lead source automatically for virtual event bookings

Virtual event bookings often arrive without an event source on leads, leaving campaign managers and reps missing outreach context. Update lead records with event source for same-day nurture.

Overview

Booked virtual events frequently reach CRM without event context, which fragments campaign attribution and delays nurture. This flow finds the matching lead and updates the lead source immediately, surfacing event context to campaign managers and reps for same-day outreach.