Update contact subscription preferences from unsubscribe webhook events
Update contact subscription preferences from unsubscribe webhook events
Unprocessed unsubscribe webhooks leave stale email subscriptions and risk accidental outreach. Reflect unsubscribes in contact records immediately so campaign managers avoid accidental sends.
Overview
Unapplied unsubscribes put partner relationships and deliverability at risk. This flow makes sure unsubscribe signals land in contact records within minutes, so campaign managers and marketing ops avoid accidental sends before the next deployment.