Update contact fit scores and rationale in CRM
Update contact fit scores and rationale in CRM
Qualification webhooks create inconsistent fit values on contacts, forcing managers into manual cleanup. Normalized fit scores and rationale update contacts for accurate targeting within minutes.
Overview
Incoming qualification payloads often leave fit scores fragmented and cause segmentation errors that slow campaign launches. This flow standardizes fit scores and captures rationale directly on contact records, so campaign managers can segment and act accurately within minutes.