Update closed date for lost opportunities to status date
Update closed date for lost opportunities to status date
Lost opportunities often lack consistent close dates, which distorts funnel windows and campaign attribution. Set closed dates to the status-change timestamp so reporting and analytics align same day.
Overview
When opportunities move to a lost state, inconsistent or missing close dates can break attribution and slow campaign optimization. This flow stamps the closed date at the moment of status change so reporting and marketing ops have accurate funnel metrics by the next day.