Update abandoned checkout status for campaign retargeting workflows
Update abandoned checkout status for campaign retargeting workflows
Your abandoned checkouts arrive without updated status, causing retargeting lists to include completed purchases and waste ad spend. Fix statuses so campaign managers can retarget accurately same day.
Overview
Un-updated checkout states make retargeting noisy and costly, so campaign teams often target the wrong customers and waste ad spend. This flow keeps checkout status current in your marketing records so campaign managers can run accurate retargeting lists same day.