Unsubscribe contacts from email lists when they opt out
Unsubscribe contacts from email lists when they opt out
CRM opt-outs can still receive campaigns if lists aren't updated, risking complaints and deliverability issues. You stop outreach to opted-out contacts within minutes.
Overview
When contacts opt out in your CRM, continuing to send campaigns risks complaints and deliverability. This flow mirrors opt-outs into your marketing audience and logs the change, so campaign managers stop outreach to opted-out contacts within minutes.