Tag one-month trial subscribers for paying funnel follow-up

One-month trial subscribers aren't tagged consistently, leaving retention teams without gift-offer context. This tags them into the paying funnel so campaigns run within the follow-up window.

Overview

When one-month trial users aren't tagged, retention misses gift-offer moments and conversion opportunities; tagging centralizes which subscribers need follow-up. That lets campaign managers and retention teams launch targeted campaigns and offers within the trial follow-up window.