Send sales-qualified lead events to main ad account
Send sales-qualified lead events to main ad account
Your SQL contacts often arrive without ad attribution, so pipeline value isn't tied to campaigns. Send validated SQL conversion events to your ad account so campaign managers see impact same day.
Overview
When SQLs aren't reported back to ads, campaign managers misattribute pipeline and waste budget. This flow posts validated SQL conversion events to your ad measurement within minutes, letting managers reallocate spend and report pipeline impact same day.