Send offline conversions from new leads to ad platform
Send offline conversions from new leads to ad platform
Your CRM contacts from ad leads lack click attribution and lead score, making campaign ROI unclear. Send conversion events with lead context to ad platforms for accurate attribution same day.
Overview
When ad-sourced leads arrive without click attribution, campaign managers can't close the loop and reporting suffers. This flow pushes conversion events back to paid channels with lead context so attribution and optimization happen the same day.