Send offline conversion events from data warehouse to ads

Your warehouse conversion rows lack matching IDs, causing inaccurate campaign attribution and delayed measurement. Matched events reach ad platforms so campaign managers can act same day.

Overview

If conversion rows never make it back into your ad platform, bids and budget decisions are based on incomplete data. This flow pulls warehouse conversion rows, normalizes identifiers, and sends them to your ad account so campaign managers see accurate attribution and can optimize spend same day.