Send new leads as conversion events for attribution
Send new leads as conversion events for attribution
Your CRM leads without conversion events break campaign attribution, leaving retargeting lists incomplete. Send each new lead as a conversion so campaign managers restore attribution and retargeting within minutes.
Overview
When new CRM leads aren't recorded as conversions, campaign attribution and retargeting lists lose fidelity and managers lack clear ROI signals. This flow sends each new lead as a conversion event so campaign managers recover accurate attribution and retargeting audiences within minutes.