Send delayed offline conversions from webhook to ad account

Your conversion webhooks miss GCLIDs, leaving ad accounts without matching revenue and skewing bids. Validated conversions are sent to the ad account after a short delay so campaign managers see accurate ROI within hours.

Overview

When offline conversions arrive without reliable click IDs, attribution and bidding break down and budgets suffer. This flow captures webhook events, validates identifiers after a short hold, and reports revenue back to the ad account so campaign managers see corrected ROI within hours.