Send customer lifecycle events to ad conversion endpoint
Send customer lifecycle events to ad conversion endpoint
Your lifecycle changes often don't create conversion events, leaving ad reports incomplete and retargeting misaligned. Conversions are recorded and campaigns update based on fresh data within minutes.
Overview
When lifecycle updates for customers aren't sent to your ad stack, campaign signals get muted and retargeting suffers. This flow captures customer-stage changes and sends conversion events so campaign managers see fresh results and can act within minutes.