Send CRM leads to ad conversion reporting and backup

Your paid social leads lack server-side conversion records, skewing attribution and slowing optimization. The workflow posts conversion events to your ad endpoint and logs them to a backup within minutes.

Overview

Paid-social leads that aren't sent as server-side events distort attribution and slow campaign optimization, creating extra reconciliation work for marketing ops. This flow forwards qualifying CRM leads to your ad conversion endpoint and logs each event to a backup within minutes, so campaign managers get corrected conversion data before reporting windows.