Send conversions for new email subscribers to ads
Send conversions for new email subscribers to ads
Your new email subscribers aren't sent as ad conversions, which breaks attribution and leaves retargeting lists stale. Gain accurate ad reporting and refreshed retargeting audiences same day.
Overview
When new subscribers aren't recorded as conversions, campaign attribution and retargeting degrade and teams chase fragmented reports. Forward subscriber events into ad conversion reporting so campaign managers and sales ops preserve attribution and refill retargeting audiences the same day.