Send conversion events for new marketing list leads
Send conversion events for new marketing list leads
Your marketing list contacts aren't counted in ad attribution, leaving campaigns blind to inbound ROI. Leads are sent as conversion events for daily reporting.
Overview
Without reliable conversion events, paid campaigns for B2B finance products miss accurate attribution and optimization signals. This flow sends new marketing list contacts as ad conversion events so campaign managers can reconcile leads and adjust bids before the next daily review.