Route and normalize social form leads to CRM
Route and normalize social form leads to CRM
You receive inconsistent social form fields and missing dealer context, slowing follow-up and misattributing campaign responses. Leads are normalized and dealer-mapped so campaign managers act same day.
Overview
When social lead forms come back with messy fields and missing dealer context, follow-up slows and attribution breaks. This flow standardizes data, maps leads to the right dealer, and gets clean contacts into CRM within minutes so campaign managers can engage same day.