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Re-engage webinar attendees and capture follow-ups for marketing account managers

Re-engage webinar attendees and capture follow-ups for marketing account managers

Marketing account managers lose momentum when webinar follow-ups slip, letting warm prospects go cold. Send an SMS 21 days after the webinar so reps re-engage prospects before interest fades.

Re-engage webinar attendees and capture follow-ups for marketing account managers

Overview

Missed webinar follow-ups let warm prospects slip away and reduce pipeline momentum for marketing account managers. This workflow schedules targeted SMS outreach 21 days after the event, routing replies into CRM tasks so reps re-engage prospects before interest fades and maintain steady follow-up coverage.

Notable Features

  • Schedule SMS 21 days post-webinar
  • Route hot replies to sales reps
  • Add attendee status to CRM

Re-engage webinar attendees and capture follow-ups for marketing account managers