Notify ad ops of conversions missing click IDs
Notify ad ops of conversions missing click IDs
Your conversion records sometimes miss click IDs, leaving paid campaigns without attribution and skewing spend. Get alerts so your team can configure accounts and restore attribution before reporting.
Overview
When conversion rows arrive without click identifiers, campaign attribution breaks and bids can drift. This flow catches those records and notifies campaign managers within minutes so accounts are configured and attribution is restored before reporting.