Mark incoming SMS replies and add reply record

Your SMS replies arrive without context, leaving your brokers unable to prioritize prospects for callbacks. They are matched and logged so reps have reply context for same-day follow-up.

Overview

Inbound SMS replies are a primary source of fast-moving buyer interest, but without context they get missed by your small team. This flow matches replies to sent outreach and logs them so brokers see reply context immediately. The result is faster callbacks and clearer ownership for same-day follow-up.