Mark engaged lead as MQL and notify owners

Your outreach engagement events arrive without CRM context, so reps can't prioritize or own follow-up. You get contacts flagged as MQL and owner-assigned for timely outreach within minutes.

Overview

Prospects who click outreach need an owner and context immediately; otherwise follow-up stalls and pipeline slips. This flow elevates engaged contacts to MQL, assigns an owner from your mapping table, and pings the sales channel so reps can act within minutes.