Keep marketing ops compliant by capturing SMS opt-outs
Keep marketing ops compliant by capturing SMS opt-outs
Marketing ops miss SMS opt-outs, causing compliance gaps and accidental outreach. Zapier logs every opt-out to a central suppression list in real time, so marketing stops contacting unsubscribed numbers.
Overview
Missed SMS opt-outs create compliance risk and unnecessary outreach from marketing. This workflow captures every inbound opt-out into a central suppression list and alerts marketing ops, preventing further messages to unsubscribed numbers and closing the compliance gap.
Notable Features
- Capture opt-outs from inbound SMS
- Add unsubscribed numbers to suppression list
- Notify marketing ops of new opt-outs