Keep marketing ops buyer records updated after purchases

Marketing ops miss enrollment flags when Prompt Engineering Playbook orders aren't added to contacts, causing untargeted nurture and delayed onboarding. It updates contacts so enrollment can start.

Overview

Marketing ops lose enrollment visibility when orders don't update contacts, resulting in untargeted nurture and slower onboarding. This workflow keeps buyer records current at purchase so marketing and customer success can trigger enrollment and targeted nurture. The result is fewer missed follow-ups and cleaner handoffs between marketing and CS.

Notable Features

Update buyer contact record
Add program enrollment tag
Notify marketing and customer success