Keep marketing lists accurate when students unenroll
Keep marketing lists accurate when students unenroll
Marketing coordinators face mis-segmented lists when students unenroll from the Foundation course, reducing campaign relevance. Update subscriber tags so marketing targets the right audiences.
Overview
Mis-segmented newsletters send irrelevant messages and hurt campaign relevance. This workflow keeps subscriber tags aligned with course enrollment—removing course tags and applying an 'unenrolled' flag—preventing inappropriate re-engagement sends and protecting audience quality.
Notable Features
- Apply unenrolled tag on change
- Remove course member tag
- Segment lists for re-engagement flows