IT-run flow to capture and forward engaged webinar attendees
IT-run flow to capture and forward engaged webinar attendees
IT engineers see engaged webinar attendees go unrecorded, causing marketing to miss follow-ups. This pushes attendee emails and duration to marketing, enabling prioritized outreach.
Overview
Untracked webinar attendance lets qualified prospects slip through the funnel. This IT-managed flow captures attendee emails and participation duration and pushes them into your marketing database, so outreach is prioritized and high-engagement leads aren't missed. The result: fewer manual handoffs and cleaner, actionable lead records for growth teams.
Notable Features
- Capture attendee email and duration
- Flag attendees by engagement threshold
- Forward records to marketing database