For data scientists: Tag users and companies fast
For data scientists: Tag users and companies fast
Data scientists miss product interest flags and promo codes, leaving profiles unsegmented and campaigns mis-target. Tags users and companies on interest or promo changes so marketing can act.
Overview
When interest flags and promo codes aren't applied to records, marketing segments break and campaigns misfire. This workflow tags user and company records on interest or promo changes, giving marketing and sales cleaner lead data and faster targeting. The result is fewer missed segments and clearer campaign measurement.
Notable Features
- Apply interest tags to users
- Apply promo tags to companies
- Flag records for targeted campaigns