For clinics: prevent sending promos to opted-out patients
For clinics: prevent sending promos to opted-out patients
Clinic marketing coordinators miss email unsubscribes, risking outreach to opted-out patients and compliance gaps. Update clinical records on unsubscribe so outreach stops and consent stays accurate.
Overview
Promotional emails sent to patients who opted out expose clinics to compliance risk and erode trust. This workflow ensures unsubscribes flow into the clinical record so outreach stops and consent is verifiable. Audit logs and exception alerts give leadership confidence during reviews and reduce manual reconciliation.
Notable Features
- Update patient communication preferences
- Stop marketing sends to opted-out
- Log consent changes for audits