Enroll opted-out contacts in unsubscribe flows for marketing
Enroll opted-out contacts in unsubscribe flows for marketing
Opted-out contacts in the legacy CRM may not reach marketing, risking accidental campaign sends. They are enrolled in unsubscribe workflows immediately to stop outreach before the next campaign.
Overview
When opt-outs in your legacy CRM don't reach marketing, you risk accidental sends and compliance headaches. This flow immediately routes those contacts into unsubscribe workflows so campaign managers stop outreach and compliance records are updated before the next send.