Create verified lead and set opt-out for invalid emails
Create verified lead and set opt-out for invalid emails
Your inquiry leads often include invalid emails, making prospective student contacts uncontactable. Preserve the record but flag bad addresses for exclusion so admissions can follow up same day.
Overview
Invalid prospect emails reduce campaign effectiveness and leave admissions teams guessing which leads are contactable. This workflow preserves every prospect record while quarantining bad addresses, so admissions and marketing can act on verified contacts the same day.