Create or update lead records from website forms
Create or update lead records from website forms
Your website form submissions arrive as raw webhook payloads, leaving leads unverified and without contact context. Get normalized leads into your lead table for campaign follow-up same day.
Overview
Raw form payloads leave campaign managers cleaning and matching contacts instead of reaching out. This flow validates and funnels website signups into your central lead table so campaign managers can begin outreach the same day.