Create offline conversions from webhook payloads for ads
Create offline conversions from webhook payloads for ads
You get offline events as raw webhooks without hashed identifiers, so ad platforms miss conversions. It records hashed conversions to your ads dataset so managers get accurate attribution in minutes.
Overview
If offline actions arrive as raw webhooks, your ad platforms will miss conversions and skew campaign performance. This flow normalizes and hashes identifiers, delivering conversion events to your advertising dataset so campaign managers see accurate attribution within minutes.