Create MQLs from webhook contacts and add to list
Create MQLs from webhook contacts and add to list
You receive webhook contacts without scores, leaving marketing ops to manually triage prospects. The flow scores and creates leads, adding them to your nurture list so campaigns can start same day.
Overview
When raw webhook contacts arrive unscored, marketing ops spends time triaging instead of executing campaigns. This flow transforms incoming payloads into scored leads and enrolls qualified prospects into your nurture list, enabling campaign teams to begin outreach same day.