Create CRM candidate from ad form entries for admissions

Your ad form leads arrive with inconsistent fields and local-language values, slowing admissions triage. They become normalized CRM candidates for same-day outreach.

Overview

Ad-form leads often arrive with mixed-language values and inconsistent fields, so admissions can't prioritize outreach and prospects grow cold. This flow standardizes and deduplicates submissions, creating CRM candidate records so admissions coordinators can contact qualified leads same day.