Create and update contact records from new lead forms
Create and update contact records from new lead forms
Your form submissions aren't reaching your lead database, delaying campaign enrollment and causing segmentation gaps. Marketing ops can enroll leads same day because contacts are created or updated.
Overview
When form leads fail to reach your marketing database, campaign enrollment stalls and segmentation becomes unreliable. This flow captures each submission into contact records and maps key fields, so marketing ops can enroll new leads same day and avoid missed outreach.