Apply opt-outs to lists from inbound webhook now
Apply opt-outs to lists from inbound webhook now
You receive opt-out signals that don't update subscriber records, so campaigns may send to unsubscribed addresses and create compliance exposure. Lists stay compliant and clean same day.
Overview
Inbound opt-out signals must update subscriber status immediately to avoid compliance gaps and prevent mistaken sends. This flow routes those signals to your preference endpoint so campaign managers have clean lists and you stop accidental outreach same day.