Add unsubscribe tag to subscriber profiles for hygiene
Add unsubscribe tag to subscriber profiles for hygiene
You receive unsubscribe notices that leave subscriber records inconsistent and risk messaging opted-out contacts. Tagging those subscribers keeps lists compliant and stops outreach before next send.
Overview
Unprocessed unsubscribes expose you to complaints and deliverability decline; this flow tags opted-out contacts and isolates them from campaign sends. It restores list hygiene and prevents accidental outreach within minutes, protecting sender reputation and campaign performance.