Add unreachable contact records to retention marketing list
Add unreachable contact records to retention marketing list
Unreachable CRM contacts undermine retention campaign accuracy. They are added to a retention list so campaign managers can trigger re-engagement within hours.
Overview
When contacts are marked unreachable, retention audiences get incomplete and campaign managers can't re-engage efficiently. This flow captures those contacts into a configured retention audience and delivers them to campaign owners within hours for timely outreach.