Add survey respondents to CRM contacts and workflows
Add survey respondents to CRM contacts and workflows
Survey replies arrive unlinked to contacts, leaving marketing without segmentation or follow-up context. It enriches contacts and enrolls respondents into nurture workflows for faster engagement.
Overview
When survey replies don't join contact records, marketing can't act on feedback and campaigns lose relevance. This flow turns each response into an enriched contact and triggers a nurture or AE alert, enabling timely outreach within minutes.