Add prospective full-time leads older than 90 days to ad list
Add prospective full-time leads older than 90 days to ad list
Your prospective full-time leads sit in aged lists without ad targeting, causing re-engagement campaigns to miss lapsed prospects. Add those emails to your customer match list so ads can re-engage them same day.
Overview
Keep your re-engagement audiences current without manual exports so enrollment marketers can reactivate lapsed prospects quickly. This ties segmented lists directly to paid search audiences, enabling ads to reach former prospects the same day campaigns run.