Add PQL leads from in-app upgrade events to lists
Add PQL leads from in-app upgrade events to lists
Your in-app upgrade events arrive without lead profiles, leaving demand gen unable to prioritize or route PQLs. Get enriched PQL leads routed into campaigns and sales queues, usually within minutes.
Overview
In-app upgrade signals are high-intent but often arrive without contact context, leaving demand gen scrambling. This flow converts those events into enriched PQLs and routes them into campaigns so campaign managers and sales can act within minutes.