Add new lead to marketing database and register event

Your event signups often arrive with messy contacts and missing intake details, delaying counselor follow-up. Leads are normalized and added to your marketing audience, enabling same-day outreach.

Overview

When event signups arrive with inconsistent contact and intake data, enrollment counselors can't act quickly. This flow standardizes submissions, records the registration on the user profile, and puts clean leads into your marketing audience for same-day outreach.